Search Engine Strategies NY 2007 April 12
Agenda for SES NY on Thursday, April 12
Coverage for Thursday’s sessions:
Ad Testing - Research & Findings:
Search Marketing Standard: Ad Testing: Research & Findings
Social Search Overview:
Bruce Clay Blog: Social Search Overview
SE Roundtable: Social Search Overview
B2B Tactics:
SE Roundtable: B2B Tactics
Search Arbitrage Issues:
New Media Age: PPC Specialists Slam Portals Over Arbitrage Sites
Creating Compelling Ads
SE Roundtable: Creating Compelling Ads
Images & Search Engines:
SE Roundtable: Images & Search Engines
Searcher Behavior Research Update:
SE Roundtable: Search Behavior Research Update
SMO - Social Media Optimization:
DMNews: Social Media Only Effective Marketing Channel if Users Trust
SE Roundtable: SMO: Social Media Optimization
A Media Circus: SMO: Social Media Optimization
Search Marketing Standard: SMO: Social Media Optimization
Local Search Marketing Tactics:
Bruce Clay Blog: Local Search Marketing
DMNews: Big Brands and Small Businesses Both Act Locally
Organic Listings Forum:
SE Roundtable: Organic Listings Forum
Bookmark Strategies:
Bruce Clay Blog: Bookmark Strategies
SE Roundtable: Social Bookmark Strategies
Small Business SEM: Bookmarking Strategies
Shopping Search Tactics:
DMNews: SES Panelists Discuss Shopping Tactics
SE Roundtable: Shopping Search Tactics
Microsoft adCenter Today and Tomorrow:
SE Roundtable: Microsoft adCenter: Today and Tomorrow
Wikipedia & SEO:
SE Roundtable: Wikipedia & SEO
Search Marketing Standard: Wikipedia & SEO
Auditing Paid Listings & Click Fraud Issues:
Bruce Clay Blog: Auditing Paid Listings & Click Fraud Issues
SE Roundtable: Auditing Paid Listings & Click Fraud Issues
Evening Forum with Danny Sullivan:
Bruce Clay Blog: Evening Forum with Danny Sullivan
SE Roundtable: Evening Forum with Danny Sullivan